New: Trademark & Brand Protection Day at IP Service World

FROM BRAND IDENTITY TO MARKET POWER

Learn. Compare. Decide.
Meet trademark experts, practitioners and solution providers.

Your brand is one of your most valuable assets. But in a world of global markets, digital platforms and increasing infringement risks, protecting it has never been more complex.

The Trademark & Brand Protection Day brings together experts, practitioners and solution providers for practical insights into trademark management and brand protection.

Discover new tools, benchmark strategies and gain practical insights to strengthen brands, reduce risks and prepare for the future.

See you at the Trademark & Brand Protection Day at IP Service World on 25 November 2026 in Munich!

Your Trademark Experience starts earlier: Access to IP Service World from 24 November · 14.00.

Register now!Download the programme now

Why Join Us 5 Reasons

Practical reasons to join the Trademark & Brand Protection Day at IP Service World.

Get the market overview
See what is changing across trademark management and brand protection.

Compare solutions directly
Explore tools, services and approaches across the trademark lifecycle.

Learn from real cases
Hear what companies, and solution providers are doing in practice.

Benchmark your strategy
Exchange perspectives with peers facing comparable challenges.

Turn insight into decisions
Leave with practical ideas, the right contacts and a clear view of what fits.

Experience the formats behind the programme

Three signature formats bring practical insights, legal updates and future-focused discussions across the trademark lifecycle.

NEW TOOLS FOR THE TRADEMARK LIFECYCLE

Compare and benchmark: From search & clearance to monitoring, enforcement and portfolio management.

CASE LAW UPDATE

Latest CJEU rulings, EU Trademark Directive updates and practical takeaways for your daily work.

HIGH PROFILE EXPERT DISCUSSIONS

Provocative panel debates on automation, human expertise and the future of the profession.

Download the programme now

Meet some of our 2026 speakers

Edita Simanaviciute

Zalando SE

Florian Schleifer

Henkel AG & Co. KGaA

Christopher Heath (Prof Dr)

Maastricht University

Volkswagen AG

Clarivate

Anaqua, Inc.

Prokurio

Zalando SE

Bridging the Gap: Legal Expertise Meets Operational Reality

The Trademark Day combines legal expertise, operational insights and technology perspectives, connecting trademark, IP management and brand protection in practice. Whether you are shaping trademark strategy, managing global portfolios, or tackling online infringements – this is where strategy meets execution.

Connect with peers, leading experts and innovative solution providers, and gain insights into how organizations are building effective trademark and brand protection strategies.

Trademark Day – extending IP Service World from protecting innovation to protecting trust.

Register now!